Business growth that's scalable and sustainable

Start revolutionizing your sales process today with OutSell. It's time to shine.

Our Approach

Helping you and your company shine

We create scalable, sustainable business growth through impactful behavior change.

Our Approach
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The simplest approach, the greatest change

OutSell crafts successful strategy by letting your people shine, going beyond boxed approaches and getting to the root of meaningful change that sticks.

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Changing the game

OutSell helps you define priorities and goals, then helps you get there with scientifically backed strategies.

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Sales playbooks for superstar teams

We study your top performers and give your team a custom, adaptable playbook that guides them to success at every step.

Bring out the best in your company

You have your sights set on growth, and those same old sales strategies just aren’t cutting it. OutSell isn’t just another boxed approach—we’re your wingman for sustainable change and scalable growth.

Success is a habit, and OutSell gets to the root of behavior change.

We use proven methods that make success into a daily routine for your sales team.

We know from experience that about 80% of positive outcomes come from just 20% of behaviors. Our adaptable approaches to leadership allow us to fold in with any team, identify what’s working, and create positive results by reinforcing successful strategies.

Science Backed
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Science-backed methods for change

You need a customized approach that shifts your sales culture and surfaces great ideas from within.

OutSell systematically identifies the most effective sales behaviors, designs activities to produce those behaviors, and rigorously tests those behaviors for effectiveness. It’s a methodical, data-driven process that goes deeper than off-the-shelf approaches to sales. Our process leaves your greatest asset—your team—strengthened and confident, with a rock solid foundation for identifying future opportunities.

Design Path
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Designing your path forward

It's your time to shine.

Growth is ahead. OutSell’s elegant, adaptable strategies empower your people, providing confidence and clarity at every step in the sales process. Authentic mastery, efficiently designed processes, and a sustainable foundation for growth.

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OUR Process

OutSell is your partner in creating scalable, sustainable growth

But how do we get you there?

Our Process

We know that your company is already working with great ideas—in fact, we’re sure you know your industry better than we do!

We’re not here to throw your process out the window.

What we will do is employ our science-backed, proven methods to identify high achievers and successful practices in your organization.

Off the shelf approaches come and go. In fact, smart, new ideas will never stop coming. But OutSell is about the human at the core of your sales strategy. It’s a fundamental operating system that informs the way you interact with new ideas, tools, and strategies.

Once we know your goals, your strengths, and the culture that your success will spring from, we help you make the everyday adjustments that turn success into a habit.

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Your Custom Playbook

Our work together produces a playbook—a comprehensive, easy-to-use guide made just for your organization. It’s full of foundational skills, best practices, processes proven to work in your culture—all made as simple and clear as possible.

Playbooks are made for adaptable, dynamic selling that empowers your people, and onboards new sellers with remarkable efficiency.

Working with OutSell is all about building a foundational framework that supports your next step, whether that’s a new business offering, using cutting-edge AI tools, or bringing on a crop of new salespeople as you scale up. With a deeply researched, personalized playbook, your sales team makes the most of their talents in any situation.

There has never been a better time to bring out the best in your team and grow.

It’s time to shine.

Our Services

Big change, made simple

Create scalable, sustainable business growth through impactful behavior change with OutSell.

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Customized Sales Processes

Empower your people, transform your company
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Performance Coaching

Helping sales managers create great teams

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Keynote Speaking

Clarity, focus, and fun for better speaking engagements

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High Impact Workshops

Minimum fuss, adaptable formats, huge impact

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Executive Coaching

Lead through complex challenges and spark creativity

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Training Your Trainers

Motivate and inspire with top-tier facilitators

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Trade Shows

Turn trade shows into opportunities

Go beyond the pitch

We craft a process for your team that helps them become the best versions of themselves: dynamic, adaptable, and growth-focused.

Our Work

Trusted by the world's leading organizations

We’ve helped the best and brightest go even further with our science-backed approach.

Aramsco
Google
High Ground
Mercury Insurance
Pimco Funds
Radwell
Randall Reilly
Electrical Source
AIS Insurance
Evisions
Ellevest
Metropolitan Capital
Brightspeed
Fundation
TransAmerica
Pearson

The OutSell operating system in action: Client success stories

PIMCO team

Case Study: PIMCO

Tripled assets under management

The financial services provider wanted clients to invest in asset classes beyond bonds. After OutSell’s training, relationship managers could spot and act on natural sales opportunities in every conversation.
Midwester ISP team

Case Study: MIDWESTERN ISP

Exceeded sales targets

After moving its contact center overseas, this internet service provider wasn’t meeting its sales goals. OutSell’s training helped the new team overcome cultural barriers and not just meet but beat sales targets.
AIS team

Case Study: AIS

Increased closing rates

When lead flow slowed at this insurance company, OutSell helped the business maximize conversion rates and turn mid-level performers into top-performing salespeople.
Aramasco team

Case Study: Aramsco

Boosted sales and profits

With OutSell’s guidance, Aramsco’s new inside sales team built meaningful client relationships, won customers from a cost-cutting competitor, and turned outbound calling into a habit.

Our sales playbooks are the best in the business. Foundational skills tailored for your business environment, empowering you and your people to shine.

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About Us

About Us

OutSell was founded on the belief that your people make your business.

Through the years, our clients in all different industries—from auto rental to higher education—have seen for themselves the transformative power of investing in the capabilities and confidence of their salespeople.
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From our beginnings in 1996, we’ve employed science-backed methods that are proven to create behavior change that sticks.

Working closely with you to understand your goals and challenges, we formulate an approach that will help you hit your current targets—and then we equip your team to exceed those targets.

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Our strategies are proven and precise, but they’re built to support the people who put them into action.

We give your team the tools to succeed, but they are the stars. When a salesperson builds the habits that lead to success, they can focus on being themselves and making a human connection. That’s when your company shines.

Your team for sales transformation

Brian Lowery

Brian Lowery

Partner and CEO

Stuart Chant

Stuart Chant

Senior Vice President,
Training and Coaching

David Ngo

David Ngo

Chief Behavior Technologist

Elizabeth Whalen

Elizabeth Whalen

Content and Communications Director

Nitya Kirat

Nitya Kirat

Project and Training Lead

John Mayo

John Mayo

Instructional Designer

Whil Mclellarn

Will McLellarn

AI Lead Developer

Kryzstof Czubak

Krzysztof Czubak

Senior Behavior Engineer

Client Testimonials

OutSell has helped clients across industries create sustainable growth.

“What has always impressed me about OutSell is their willingness to listen, not just suggest an off the shelf “pre-packaged” program. They worked hard to understand the specific situation we were facing and then partnered with us to tailor an approach for maximum effectiveness. Our primary challenge was building a set of consistent, basic sales skills, and the Outsell team’s willingness to get out into the field with our advisors and managers — “belly to belly” — to provide real live coaching feedback was a unique and successful approach.”

Barry F.

Chief Business Operating Officer, Apollo Group

“Trust me when I say that this was simply the best Management training I have experienced in my 12 + years of Management. The message was enlightening, the materials were impeccably organized, and the delivery from Brian was amazing, to say the least.”

Matt B.

Sales Manager
“Trust me when I say that this was simply the best Management training I have experienced in my 12 + years of Management. The message was enlightening, the materials were impeccably organized, and the delivery from Brian was amazing, to say the least.”

Matt B.

Sales Manager

“This is a transformation I am still in awe of. I told you that Xiong was doing well. Well, he has gone, in less than a month, from being last in line to leading the charge. Right now, he is my top rep. He may have a bad day here and there, but he’s smoking my vets!”

Cole R.

Sales Manager

Contact Us

Revolutionize your sales process today

Ready to build scalable, sustainable growth with OutSell? Let’s talk.

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